Thursday, 17 September
Good evening, Rhea. Aarav's fam is up 1,204 this week.
Your owned audience, ranked and reachable. Everything here is first-party data — no algorithm in between.
Total fans0.7%
1,84,281
+1,204 in the last 7 days
Superfans+4.2%
9,214
Superfan, Elite, Inner Circle, Legend
Active this week5.1%
42,318
23% of all fans earned XP
Revenue this month18%
₹51,22,000
Across 6 streams
Fan-level funnel
Where every fan stands, and how each tier monetises
New Fan
96,480
Fan
51,020
Bottom 80%1,47,500 fans
Micro-transactions
Drops entries, tips, digital collectibles
Avg. spend ₹38 / fan / yr
Active Fan
27,567
Superfan
6,870
Mid 19%34,437 fans
Low-ticket access
Memberships, meetup tickets, merch
Avg. spend ₹640 / fan / yr
Elite
1,610
Inner Circle
702
Legend
32
Top 1%2,344 fans
High-ticket experiences
Dinners, video calls, travel experiences
Avg. spend ₹14,200 / fan / yr
Revenue by stream
₹51,22,000
September 2026 · 6 revenue streams
- Memberships+12%₹18,42,0006,160 Inner Circle members × ₹299
- Brands+31%₹12,50,000NOIR Denim — challenge + store launch
- Tickets+8%₹9,60,0003 ticketed events this month
- Experiences+44%₹5,40,000Dinners, video calls, meet & greets
- Drops-4%₹3,20,000Signed products and paid entries
- Venues+17%₹2,10,000Appearance fees and venue nights
Fans by city
Home city, set by the fan
- Mumbai58,420+6%3,312 Superfans+
- Delhi31,204+9%1,640 Superfans+
- Bengaluru22,870+11%1,102 Superfans+
- Pune14,116+4%688 Superfans+
- Hyderabad11,340+7%504 Superfans+
- Goa3,180+3%141 Superfans+
- DubaiRising2,400+22%312 Superfans+
Live activity
Fan actions as they happen
Upcoming events
- Bandra Rooftop Fan MeetupThu, 17 Sep · 7:30 PM · Mumbai138/150Top Fans₹2,50,000
- Dinner with Aarav — Top 10Sat, 26 Sep · 8:30 PM · Dubai6/10Invite Only₹1,08,000
- NOIR Denim Store LaunchWed, 23 Sep · 6:00 PM · Mumbai176/300Membership₹4,00,000
Reach 184.3K fans without paying for distribution.